Friday, January 14, 2011

Home away from home, hotel away from home.

There are many hotels and resorts that advertise themselves as “a home away from home” and attempt to make their rooms and services as home-like as possible. While many people may like the pitch, and be glad for something that reminds them of home there are many people who want to know WHY.

Travel, ideally is for two reasons. For business or for pleasure. When traveling for business, being in a place that reminds someone of the comfort of their own home is something that works for someone. But while traveling for pleasure, one doesn’t necessarily want to be reminded of their home. They may want to be in the lap of luxury, without the warmth of home. They may want impersonality to dominate their vacation, rather than be reminded of the personal spaces they have at home. I mean, why would someone want to think of home on a getaway?


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